The best sales tool, we’re often told, is word of mouth. And best sales force, in turn, is comprised of existing customers. So, let’s get to work.
Some companies farm out their customer service to foreign countries. This one keeps it in-house. Quite literally. Those three people photographed up top, vacationing in Iceland last summer, do all...
I'm always happy for the chance to shake the hand of a subscriber, anywhere we might happen to meet. But I tend to save the great, big bear hugs.
People like me and those on our staff write about Pittsburgh sports … for love of profession and all that, but also for pay. I mean, that’s why it’s a...
That's my view up there. At The Miami News, I could look out the window to see sailboats and cruise liners on Biscayne Bay.
According to my Marriott Rewards account, I've now spent 2,217 nights of my life in one of their hotels. I'll save you the math: That's a little more than six...
Journalism is dying. I've been hearing that at least since I was the sports editor of my junior high school newspaper more than a few decades ago.
It's not a stretch for me to say everything I've learned about the foundational workings of journalism -- editing, structure, planning, page design -- came from Jim Barger.
We've sold 32 Lifetime Lunatic subscriptions, so 68 remain toward our new cap of 100, combined with the original 500. There's no plan to sell more.
Since this venture was launched, we've proudly offered free subscriptions to all active-duty military.
Now that we're selling an additional 100 Lifetime Lunatic subscriptions -- 86 remain -- we'll eventually have 600 total, combined with the original 500.
We're proud to count 500 subscribers as Lifetime Lunatics. And, upon serious consideration, we're now open to adding another 100 to the club.
Beginning April 1, we'll add a new weekly feature, Monday Mound Visit, by ace baseball analyst Jason Rollison.
Anytime we discuss any kind of business partnership with any company, large or small, among the first questions we'll get asked are how many readers we've got.
So, what are we, anyway? That's the question I posed at a staff meeting earlier this week, and it's one I posed the next morning to our readers.
A week ago, I laid out how we hope to reach people who've never heard of us. This week, it'll be about converting that outreach into actual readers.
The greatest challenge for any business is finding new customers. We aren't an exception.
I was scanning back through our page views over our first 4 1/2 years, and it occurred to me I'd never once taken inventory on what had been our most-read...
I thought I'd invest this Site Stuff in a geographical breakdown of where our readers are, listing our top 10 countries, top 10 cities and more.
A big day makes up for a small day in this business. Or several small days, for that matter. And usually, a big day begins with big news.
We're finally ready to open the 2018 season next week. We'll have a real game with real issues to discuss.
Every bit of support for this site is appreciated, large and small, but it's hard to find words to express our gratitude for the generosity of one subscriber.
We’ve always been proud to promote our site, both as a business and for the individuals who make up our staff. One way we’ve done that is with bio videos...
It was a pretty productive week from the tech standpoint around here, so there's plenty to share.
Cody Tucker starts on the Penguins beat for us Monday with the release of his first feature, one we're all pumped to share.